RM 15
Ever wonder why some movies and tv shows launch big while others are dead on day one? It's the marketing, stupid! Emmy winners and two of Hollywood's top entertainment marketers - Garen van de Beek and Lori Shefa - interview the directors, producers, writers and stars of today's biggest television and theatrical hits - from deep within an undisclosed location, known only as RM 15 - about the importance creative marketing plays in the making or breaking of their projects. Marketing. It's much more than just hype.
Episodes
26 episodes
Nancy Nigrosh
Think you know what it takes to become a successful writer in Hollywood? The answer may surprise you!Nancy Nigrosh spent 23 years as a top Hollywood literary agent representing world-class directors, writers and authors. She...
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Season 2
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Episode 13
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55:43
Ashley Falls
Everyone knows the Oscar award is for best movies...the Emmy award is for best TV & Streaming... Well, today we’re talking to Ashley Falls - the Executive Director of the CLIO Entertainment Awards – which, if you’re not familiar...
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Season 2
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Episode 12
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33:53
Scot Chastain
If anyone can comment on the state of the local and network television relationship, it's Scot Chastain.He's worked both sides of the fence for years -- At affiliates for NBC, CBS, ABC, CW and PBS in a wide range of positions including ...
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Season 2
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Episode 11
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35:11
Steve Kazanjian
We have a marketing powerhouse in the bunker!Steve Kazanjian is the former President and CEO of PROMAX - the global non-profit association for all of us in the creative marketing of television and video content biz.But he's here...
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Season 2
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Episode 10
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42:55
Eric Steinberg
Hollywood media research guru and super fan of the pod - Eric Steinberg joins us in the bunker!As the former SVP of research at CBS - he'll pull back the curtain and share the strategic and creative moves that took a so-so -performing c...
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Season 2
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Episode 9
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46:34
Terry Botwick
Terry Botwick is a multiple award-winning producer, studio and network exec and now CEO and Founder of Papatime - a film and television production company with more than a dozen projects in development. As a person of f...
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Season 2
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Episode 8
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54:57
Marc DeBevoise
Accomplished leader in the direct-to-consumer, media, and technology industries...and an excellent secret-keeper, Mark DeBevoise brings his big brain into the bunker and drops a few juicy tidbits.Like - before there was Disney+ and Peac...
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Season 2
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Episode 7
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37:35
Sophy Holland
Her work has graced the covers of Harpers Bazaar, Vogue and Elle. Clients include every major studio, network and streamer. And if you're an A-list celebrity or star athlete, she's probably made you look better than you've ever looked before.
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Season 2
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Episode 6
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40:41
MYSTERY GUEST!
If we told you who our guest was...it wouldn't be a MYSTERY! So, you'll just have to listen and find out...just like Garen, who is completely in the dark as well. But here's a big clue...you've probably heard this person on T...
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Season 2
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Episode 5
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50:22
Jack Sussman
If you've ever wondered who is behind those epic live awards shows like the Grammys, the Tonys, the Kennedy Center Honors...wonder no more...because we've got the inside guy to them all. Jack Sussman, Executive Vice President, Spec...
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Season 2
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Episode 4
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37:03
Philippe Maigret
Say bonjour to Philippe Maigret, President of ITV America! Philippe joins us in the bunker to talk about the differences between working in the entertainment business in America vs France and everywhere else; the challenges he face...
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Season 2
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Episode 3
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44:29
Vinnie Favale
We've all heard of The Dog Whisperer and The Ghost Whisperer...but did you know there was a David Letterman Whisperer? His name is Vinnie Favale! Funniest guy you'll ever want to meet with hilarious stories about his crazy years w...
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Season 2
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Episode 2
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53:08
Erin Johnson
It's Season 2, baby!Ba dah dah dah da dahhhhh...ba da da dah dahhhhh...Yep, you read that right...we've got the Emmy-winning Executive Producer of Entertainment Tonight, ERIN JOHNSON as our guest. Erin knows a good ...
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Season 2
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Episode 1
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37:36
Michael Seitzman
This guest is a MANIAC! That's right, Michael Seitzman is the founder of Maniac Productions, a film and tv company currently in an overall deal with Blumhouse Television. Not only is he a producer, director and a fantastic storyteller but his s...
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Season 1
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Episode 12
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50:31
Anthony Zuiker
You can't hear a song by THE WHO without thinking of this guest's iconic shows. That's right, we've got the legendary creator of the CSI franchise, Mr. Anthony Zuiker in the bunker! And, he finally sets the record straight about how CSI went fr...
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Season 1
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Episode 11
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36:15
Danny Feldheim
You won't find a more enthusiastic exec in Hollywood than our very good friend and former colleague, Danny Feldheim. Recorded while still SVP of Content for Paramount+, (he's now SVP, Comedy Development at ABC Signature) he's got p...
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Season 1
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Episode 10
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55:12
Alix Jaffe
In the bunker with us today is our friend - the always awesome, Alix Jaffe. Alix is the Executive Vice President, Television, for the Village Roadshow Entertainment Group. Before that, she served as President of Greg Garcia's production c...
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Season 1
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Episode 9
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36:36
Bryan Seabury
We’re talking Chipotle fails, big breaks, Love Monkeys, pitch sizzles, and the importance of choosing the right show titles with the EVP of Drama Development at CBS Studios. Give it up for the one and only Mr. Bryan Seabury. (Cue th...
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Season 1
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Episode 8
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55:26
Jerry Brunskill
Valentines Day is the perfect day to drop this episode because we absolutely LOVE this guest! Jerry Brunskill is as diverse in his talents as he is with his achievements. A winner of multiple industry awards and a Peabody Award nominee, Jerry f...
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Season 1
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Episode 7
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38:32
George Schweitzer
We're ringing in the New Year with the guru of television marketing himself! Our former boss at CBS, George Schweitzer joins us to talk Captain Kangaroo, the promo power of the NFL, surviving media moguls, and the ongoing seismic shifts i...
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Season 1
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Episode 6
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53:31
Laurie Zaks
Join us for a lively discussion with the always interesting former President of Mandeville Television and now President of Rosewood Television, Laurie Zaks. Laurie is living proof you should NEVER listen to people who tell you "you can't do som...
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Season 1
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Episode 5
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1:12:05
Eric Tuchman
Well, PRAISE BE! Emmy award winning Writer & Executive Producer, Eric Tuchman braves the unknown to join us in the bunker! We discuss The Handmaids Tale, stalking Kyle Chandler, the art of crying on camera and the marketing power of a missi...
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Season 1
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Episode 4
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39:44
John Montgomery
John Montgomery is in the bunker! From Chicago ad exec to Hollywood show producer - we find out about John's passion for "happy meals," why coffee & wind don't mix, living life by the Leo Burnett law, and what it was like having...
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Season 1
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Episode 3
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32:28
Nina Tassler & Denise Di Novi
We’ve got not one but TWO of the most successful women in television and film - former Chairman of CBS Entertainment, Nina Tassler and prolific producer/director, Denise Di Novi.And they know a lot...about a lot. Like what makes a good ...
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Season 1
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Episode 2
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39:35