RM 15

George Schweitzer

January 17, 2022 Lori Shefa & Garen van de Beek Season 1 Episode 6
RM 15
George Schweitzer
Show Notes

We're ringing in the New Year with the guru of television marketing himself!  Our former boss at CBS, George Schweitzer joins us to talk Captain Kangaroo, the promo power of the NFL, surviving media moguls, and the ongoing seismic shifts in the television industry. 

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